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GTM Fundamentals for Startups (Brand, Targeting, and Positioning)

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This is an on-demand version of Module 1 of our GTM for Startups Bootcamp that was hosted in February 2024.

In Module 1, we reviewed all GTM Fundamentals for startups, including the importance of building a diversified pipeline, brand, targeting, and positioning. With this purchase, you'll receive a copy of the deck we presented and a link to the video recording of the live session.

Note: This is Module 1 of a 5 part series. The full breakdown of each day is included below.

  1. Module 1: GTM Fundamentals - Building a GTM strategy, a diversified pipeline, refining your ICP, buyer personas, positioning, and more.
  2. Module 2: Inbound 101 (Marketing & PR) - A full review of all things inbound - marketing, PR, content, SEO etc. Plus, some tips to get started on a budget.
  3. Module 3: Outbound & Nearbound  - How to build target lists, design outbound campaigns, build and activate strategic partnerships, and more.
  4. Module 4: Revenue Operations  - An overview of all key RevOps components - people, process, and technology + the key metrics you need to measure (including what 'good' metrics look like). We'll also show you how to build your first sales playbook.
  5. Module 5: Staffing & Talent - An overview of the different sales, marketing, and success roles, staffing options, recruiting tips, and how to set your team up for success.
    Questions? Contact us at hello@amplifyscales.com.
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With this purchase you'll receive a copy of the deck we presented as well as a link to the video recording of the live session.

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9.27 MB
Length
28 pages
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GTM Fundamentals for Startups (Brand, Targeting, and Positioning)

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